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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. For a start, they are not even classified under the same segment, with the Hyundai being a luxury car and the KIA representing large family car vehicle class.
SafetyBoth vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. The first vehicle is a luxury car and that gives it a marginal advantage over the large family car competitor, at least that's what statistics show. Furthermore, when it comes to weight, a factor that most people underestimate, Sonata offers a marginal difference of 4% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that Hyundai does have a slight advantage, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Hyundai with an average rating of 4.5, and models under the KIA badge with 4.6 out of 5. The same official information place Sonata as average reliability-wise, and Magentis is more or less at the same level.Above it all, drivers of cars with the same engine as these two vehicles rank it on average as 4.7 out of 5.
Performance & Fuel economyThere's not enough data for me to elaborate on the subject, I'm affraid.
Verdict
Hyundai appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Sonata offers significantly better overall protection, taking the lead here. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Fuel consumption is more or less the same. No mistake, whatever you decide here, but I'd still go for the Hyundai. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.