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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 5-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (front for the Mazda and rear in the case of the BMW). The first one has a Mazda-engineered powertrain under the hood, a 4-cylinder, 16-valves 150hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 143hp engine designed by BMW.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the German car offers a marginal difference of 1% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that Mazda as a brand displays somewhat better results, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Mazda with an average rating of 4.4, and models under the BMW badge with 4.2 out of 5. Some independent research have also placed 3 as average reliability-wise, and 1 Series is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Japanese car rank it on average as 5.0, while the one under the competitor's bonnet gets 4.1 out of 5.
Performance & Fuel economyMazda is a bit more agile, reaching 100km/h in 0.8 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 210 kilometers per hour, 2km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 4.1 liters of fuel per 100 kilometers (69 mpg), in combined cycle.
Verdict
Mazda is apparently more reliable, not too much, but just enough. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car offers slightly better overall protection and takes the lead. From there things take a different direction, with Mazda offering somewhat better performance, just enough to call it quicker. Fuel consumption is more or less the same. No mistake, whatever you decide here, but I'd still go for the Mazda. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.