Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the executive car segment and utilize the same 4-door sedan body style and the rear wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 193hp unit, while the other one gets its power and torque from a 8-cylinder, 32-valves 240hp engine designed by Jaguar.

Unfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the executive car segment, which is generally a fortune safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, taking kerb weight as an important factor into account, the British car offers a marginal difference of 1% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that both brands display similar results in faults and breakdowns, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Jaguar badge with 4.1 out of 5. Independent research findings rank 7 Series as average reliability-wise, and XJ is more or less at the same level.That apart, owners of different cars powered by the same engine as the German car rank it on average as 5.0, while the one under the competitor's bonnet gets 3.0 out of 5.

Jaguar is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 225 kilometers per hour, 3km/h less than the other car. When it comes to fuel economy an obvious choice would be the German car, averaging around 10 liters of fuel per 100 kilometers (28 mpg), in combined cycle. That's 21% difference compared to the British car!

BMW is apparently more reliable, not too much, but just enough. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the British car offers slightly better overall protection and takes the lead. It all continues in the same direction, with Jaguar offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... All together, there's not much more to say, in this case I wouldn't even consider anything but BMW. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among more than 12.000 different ones in our database.