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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door wagon body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and 4 x 4 in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 258hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 256hp engine designed by Volkswagen.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the Audi being a slightly better choice apparently. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. On the other hand, when it comes to weight, a factor that most people underestimate, Audi A6 offers a considerable difference of 13% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, when all the models are taken into account. That's the official data, while our visitors describe reliability of BMW, as well as Audi, with the same average rating of 4.2 out of 5. Independent research findings rank 5 Series as average reliability-wise, and A6 is more or less at the same level.That apart, owners of different cars powered by the same engine as 5 Series rank it on average as 3.0, while the one under the competitor's bonnet gets 4.8 out of 5.
Performance & Fuel economyBMW is a bit more agile, reaching 100km/h in 0.6 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 8km/h more than the other car. When it comes to fuel economy the winner has to be 5 Series, averaging around 9.2 liters of fuel per 100 kilometers (31 mpg), in combined cycle. We can't ignore that 20% difference compared to Audi A6.
Verdict
Audi appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Audi A6 beats the other contender by far, making it the best choice without even considering other things. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! At the end, as much as I'd like to give you a winner here, it's simply a pure tie if you ask me. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.