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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Not only that they both belong to the suv segment and utilize the same 5-door suv body style, they are even powered by the same Hyundai-developed diesel engine! There is not much there to point us towards one vehicle or the other. Or is it?
SafetyBoth vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, Santa Fe offers a considerable difference of 11% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that Hyundai does have a slight advantage, when all the models are taken into account. That's the official data, while our visitors describe reliability of KIA with an average rating of 4.6, and models under the Hyundai badge with 4.5 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as these two vehicles rank it on average as 5.0 out of 5.
Performance & Fuel economyKIA is a bit more agile, reaching 100km/h in 0.4 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 200 kilometers per hour, 12km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.7 liters of fuel per 100 kilometers (50 mpg), in combined cycle.
Verdict
Hyundai appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Santa Fe offers significantly better overall protection, taking the lead here. From there things take a different direction, with KIA offering somewhat better performance, just enough to call it quicker. Fuel consumption is more or less the same. No mistake, whatever you decide here, but I'd still go for the Hyundai. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.