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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 5-door suv body style within the same 'SUV' segment, the only major difference here really is their wheel drive configuration (front for the Audi and rear in the case of the BMW). The first one has a Volkswagen-engineered powertrain under the hood, a 4-cylinder, 8-valves 140hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 143hp engine designed by BMW.
SafetyThe fact that the Audi got tested by the European New Car Assessment Programme (Euro NCAP), while the other contender didn't, puts it sky-high safety-wise, in my eyes at least. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, BMW X1 offers a marginal difference of 2% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of Audi, as well as BMW, with the same average rating of 4.2 out of 5. The same official information place Q3 as average reliability-wise, and X1 is more or less at the same level.That apart, owners of different cars powered by the same engine as Audi Q3 rank it on average as 4.4, while the one under the competitor's bonnet gets 4.1 out of 5.
Performance & Fuel economyBMW is a bit more agile, reaching 100km/h in 0.3 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 200 kilometers per hour, 2km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.2 liters of fuel per 100 kilometers (54 mpg), in combined cycle.
Verdict
Audi appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Audi Q3 beats the other contender by far, making it the best choice without even considering other things. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. Fuel consumption is more or less the same. It's not difficult to say then that if I'd need to make a choice, it would definitely be the Audi. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.