Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 3-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and front in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 4-cylinder, 16-valves 143hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 150hp engine designed by Volkswagen.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, taking kerb weight as an important factor into account, 1 Series offers a marginal difference of 1% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. These are the official statistics, while our visitors describe reliability of BMW, as well as Audi, with the same average rating of 4.2 out of 5. Some independent research have also placed 1 Series as average reliability-wise, and A3 is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as 1 Series rank it on average as 4.1, while the one under the competitor's bonnet gets 4.6 out of 5.

Audi is a bit more agile, reaching 100km/h in 0.3 seconds less than its competitor. In addition to that it accelerates all the way to 216 kilometers per hour, 4km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 4.1 liters of fuel per 100 kilometers (69 mpg), in combined cycle.

Audi appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 1 Series offers slightly better overall protection and takes the lead. From there things take a different direction, with Audi offering somewhat better performance, just enough to call it quicker. Fuel consumption is more or less the same. It's really tough to make a final decision here, but if I'd need to, I'd say Audi. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.