Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 2-door cabriolet body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and front in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 4-cylinder, 16-valves 204hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 140hp engine designed by Volkswagen.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the BMW being a slightly better choice apparently. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, 1 Series offers a marginal difference of 3% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW, as well as Audi, with the same average rating of 4.2 out of 5. Independent research findings rank 1 Series as average reliability-wise, and A3 is more or less at the same level.Above it all, drivers of cars with the same engine as 1 Series rank it on average as 4.6, while the one under the competitor's bonnet gets 4.3 out of 5.

BMW is undoubtly more agile, reaching 100km/h in 2.1 seconds less than its competitor. In addition to that it accelerates all the way to 230 kilometers per hour, 22km/h more than the other car. When it comes to fuel economy the winner has to be Audi A3, averaging around 4.6 liters of fuel per 100 kilometers (61 mpg), in combined cycle. We can't ignore that 17% difference compared to 1 Series.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 1 Series offers much better overall protection, which launches it ahead of the other contender. It all continues in the same direction, with BMW being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say BMW. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.