Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (front for the Volvo and rear in the case of the BMW). The first one has a Volvo-engineered powertrain under the hood, a 4-cylinder, 16-valves 190hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 218hp engine designed by BMW.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it?

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Volvo does have a slight advantage, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of Volvo with an average rating of 4.6, and models under the BMW badge with 4.2 out of 5. The same official information place V40 as average reliability-wise, and 1 Series is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Swedish car rank it on average as 3.0, while the one under the competitor's bonnet gets 5.0 out of 5.

There's not enough data for me to elaborate on the subject, I'm affraid.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Fuel consumption is more or less the same. It's really tough to make a final decision here, but if I'd need to, I'd say BMW. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.